Crossing the Privacy Divide: Dmitry Shubov Speaks on How Southeast Asian Legal-Tech Founders Can Confidently Enter the U.S. Market

Dmitry Shubov, Founder and CEO of Dmitry Shubov Consulting, emphasizes that Southeast Asian legal-tech startups aiming to succeed in the U.S. market need to proactively address data privacy concerns. U.S. buyers and investors are increasingly scrutinizing how companies handle data, seeking “built-in privacy flexibility,” “smoother vendor approvals,” “easy integrations,” and “long-term alignment” with U.S. data protection standards. Research from the Future of Privacy Forum (FPF) highlights the complexity of navigating both ASEAN privacy rules and fragmented U.S. state laws. Shubov suggests that treating cross-border privacy as a core feature, rather than an afterthought, can accelerate deal closures and user acquisition. His firm offers services to help startups map their features to U.S. laws, draft compliant agreements, review data pipelines, and develop targeted marketing materials. According to Shubov, “Data privacy isn’t just another box to check; it’s how you build trust with a new U.S. audience.” By prioritizing U.S. privacy compliance from the outset, Southeast Asian founders can position themselves for faster market entry and increased investment opportunities.

(Source：The Manila Times)